BY PHESHEYA KUNENE
MANZINI – A perfect and respectful entry of a son at his home from work, is one that starts by greeting the elders then continues to everyone.
This is what Ariel Empire was exactly doing when it privately and corporately launched itself at Asante Guest House last Friday of 3 December 2021 in the Presence of The CEOs of Eswatini National Arts and Culture, ENYC, Scarl Transport, Manzini Municipality, and more.
This private event was hosted by the label to officially unveil itself to the entertainment industry of Eswatini.
With great speeches that were backed up by music performances from the label’s artists, the night was a memorable one to those who were in attendance.
About Ariel Empire
Ariel Empire is an internationalized record label from the Kingdom that is doing nothing but to paint Eswatini’s Entertainment industry greatly in all the different corners of the world.
The label offices, the studio is situated at Ngwane Park. Ariel Empire has Five Artists; Sancheziey, Dezze, BludenyMostBlessed, Milton B, and Tsepo. Uniquely, these artists left the comfort of their homes just to pursue their musical dream and that is working and paying. The label started fully operating last August, and it has owned itself respect through professionalism, creativity, hunger, and dedication.
Projects we currently doing
“We have two shows ongoing as the label, The Ariel Commentary Show; this is one show that has earned us respect corporately and on-street because we were giving out constructive comments about the ongoing MTN SPOTLIGHT, where we saw numbers of people running to Watch Spotlight digitally since they want to be in line with the comments we give out about the Spotlight.
This show is aired every week on the Ariel Empire socials, and this is because Spotlight is aired weekly. The show had already been graced by the likes of Floewe, Prudence Lemonade, and it is hosted by the label’s two artists Sancheziey and Dezze. For this show, we are partnering with Asante Guest House, and we are grateful to them for giving us a great room and actually a platform to host this must-needed show.
Another Project is the Ariel Play, to briefly describe it, you can call it Eswatini’s Friends like these, it only differs on the fact that it’s a celebrity reality mind games show. This show features both Aspiring and Established celebrities. The first episode is set to be aired 7 January 2022 and it has already been shot. Ariel Empire is working with Ocean Basket Eswatini on this one, and we are grateful for their support. This reality show is shot at Ocean Basket and winners of the day between Gents and ladies get themselves the meal there.
There are a lot of projects that were uncovered at the launch. Eswatini got us, and we got her.
“Musically, we are clean njengemanti kuSwimming Pool, Our music is universal and unisex, Dezze’s Can’t lose song and Sancheziey’s The Rainbow can testify on that” Sancheziey said.
The label has a fully operational recording studio at Ngwane Park and artists are recording already.
Word of appreciation
We are grateful for the support we are getting from the street and corporately, and we further urge companies to continue to open their doors as we continue to strive with our creative ideas that will bring nothing but good news in the music industry of the country. Not leaving our fans, they’re the best when it comes to loving us, forgiving us, and supporting us, we are so honoured.
