BY DELISA THWALA
MBABANE– The MTN Bushfire Festival has invited traders to apply for trading and marketing activation opportunities for the 2023 edition.
This was announced by House on Fire (HOF) Communications Officer Simon Dawson through a press statement. He said trading applications for the festival’s Global Food Village, Barn Marketplace and Kid Zone can be submitted online. Opportunities for experiential services and in-festival marketing activations are also said to be available.
Worth noting is that MTN Bushfire will take place at House on Fire, in the scenic Malkerns valley, from May 26 to 28, 2023.
Dawson said globally infused, authentically African and proudly Eswatini, MTN Bushfire was one of the most diverse and inclusive music and arts festivals in Africa. This family-friendly event attracts people from over 60 countries and welcomes over 30 000 festival admissions in the course of a festival weekend.
In line with the festival’s #BRINGYOURFIRE mandate to collectively enact positive social and environmental change, MTN Bushfire’s trader policies are inclusive, small business focused, and promote fair trade. Preference is given to vendors with high-quality products who have a sustainability focus and source or produce locally.
“Traders in the Global Food Village are encouraged to offer locally-sourced and produced foods offering a culturally diverse gourmet street food experience. The Barn Marketplace welcomes creative traders with sustainably-sourced quality products, preferably handcrafted from recycled or natural, environmentally-friendly materials, for the ethical consumer.
“Experiential services that enhance the festival experience are also welcome. Kid zone traders must be able to offer stimulating and fun-filled activities that inspire creativity, engagement and skills development for children of all ages. The new Marketing Activation Space welcomes brands looking to advertise in an engaging and interactive stall space,” he said.
In addition he said Trader applications are only available online. Links to the application forms can be found on MTN Bushfire social media platforms, as well as the website Festival section.
“Please note that the application period is from Monday December 19, 2022 until Monday February 27, 2023,” he said.
Cover photo sourced from https://www.bush-fire.com/festival/